Creative SAAS website

Development of an online site for the sale of heavy equipment Borusan Cat®

Borusan Kyrgyzstan is the official Cat® dealer of a large Turkish conglomerate in Kyrgyzstan. For today the company "Borusan Kyrgyzstan" is a part of a large Turkish conglomerate.

We are a Digital Agency

ABOUT THE CUSTOMER:

Borusan Kyrgyzstan is the official Cat® dealer of a large Turkish conglomerate in Kyrgyzstan. For today the company "Borusan Kyrgyzstan" is a part of a large Turkish conglomerate.
- 1300 kinds of equipment
- 3 service centers
- 11 service vehicles
Task
    • Creation of a new sales channel for the entire range of heavy equipment products and components
    • informing customers and consumers about the company news, the list of services, and their geography.
    • Strengthening of the company's image as an efficient, modern, and dynamically developing world-class company, aimed at building long-term mutually beneficial relationships with its partners
    • Expanding the geography of equipment sales

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We are a Digital Agency

RESULT:

Together with the customer we thoroughly analyzed our target audience and partners. We then structured the information about the company and its activities, making a detailed map of the site and a scheme of navigation through the pages for each of the target audiences.
Design concept
We prepared several design concepts, in each of which the client liked different ideas. All the ideas they liked from various concepts were put together into a prototype of the future site at the design stage.
Development and integration
After the design concept and site structure were agreed upon, site layouts were developed. Particular attention was paid to the adaptability of information display on different devices.
    • Convenient product and project catalog
    • Intelligent navigation based on industry
    • Multiple grip forms located in the most needed places
    • Selling the main page of the site taking into account consumer demand